The AI SEO Expert Who Covers Every Engine That Answers
I help businesses get cited in ChatGPT, Gemini, Claude, and Perplexity. Not just ranked on Google. I am Anshul Rana, an AI SEO, AEO and GEO specialist with 8+ years in search and 1,000+ websites optimized, and I treat every AI engine as its own channel with its own rules, because that is exactly what they are.
Search Is Splitting. Your Strategy Should Too.
Google is no longer the only search engine that matters. ChatGPT answers questions for 200M+ weekly users. Perplexity is the fastest growing research engine on the market. Gemini powers the AI Overviews sitting on top of Google's own results. Claude is the assistant of choice for professionals and enterprises. Your next customer might meet your brand in any of them, or meet your competitor there instead.
Each engine retrieves and cites content differently. ChatGPT pulls from Bing's index. Gemini leans on Google's Knowledge Graph. Perplexity runs its own crawler with a Bing fallback. Claude reads entity signals through its own retrieval stack. What earns a Google ranking does not automatically earn an AI citation, and the industry data makes that painfully clear:
The KPI has changed. Rank position tells you less every quarter. Citation share, how often the AI answers in your market cite you instead of someone else, is the number that predicts revenue now. If the terminology is new, my guide to SEO vs AEO vs GEO untangles it in ten minutes.
AI engines cite a handful of sources per answer. Either your brand is in that handful, or the answer your buyer reads was written from your competitor's content.
Pick Your Engine, or Take the Full Stack
I run dedicated optimization programs for each of the four major AI engines. Each one has its own retrieval system, its own citation behavior and its own playbook, documented on its own page:
ChatGPT SEO Expert
ChatGPT Search is powered by Bing. I optimize for both to get your brand cited in ChatGPT answers.
Learn moreGemini SEO Expert
Gemini powers Google AI Overviews. I bridge traditional Google SEO with the new AI first search experience.
Learn moreClaude SEO Expert
Claude is used by enterprises and professionals. I build entity clarity so Claude recognizes and cites your brand.
Learn morePerplexity SEO Expert
Perplexity cites every source with numbered references. I optimize for its hybrid crawler and Bing fallback index.
Learn moreMy Approach: Four Pillars That Work Across Every Engine
The engines differ in plumbing, but the foundation they all reward is the same. Every engagement I run is built on these four pillars:
Entity Clarity
Schema with stable identifiers, sameAs verification, Knowledge Graph signals and consistent brand facts everywhere they appear. Engines cite brands they can identify without ambiguity. The method is documented in entity optimization for GEO and building a JSON-LD schema graph for AI search.
Answer Ready Content
Direct answer paragraphs, comparison tables, FAQ pairs and claim level structure that AI engines can extract and quote as is. The checklist lives in how to audit content for answer engine readiness.
Cross Platform Corroboration
Off site brand mentions on the sources engines trust and verify against: industry publications, communities, directories and platforms in your niche. Engines cite brands the wider web already talks about consistently, which is why mentions now behave like the new backlinks.
Citation Tracking
A fixed query set baselined in every target engine before the work starts, rerun on schedule, with AI referral traffic isolated in GA4 using the setup from how to track AI traffic in GA4. Citation share is the KPI. Vanity metrics do not appear in my reports.
The Numbers Behind the Work
No inflated case studies here, just the verifiable track record. Every number below is real and checkable against my Upwork profile:
Who I Work With
SaaS Companies
Buyers shortlist tools by asking AI engines to compare them. I get you into the comparison set across every engine your market uses, with the product description you would have written yourself.
Ecommerce Brands
Product discovery is moving into AI answers. Product schema, category structure and buying guide formatting decide whether engines recommend your pages or summarize your competitors.
Personal Brands and Consultants
When someone asks an AI who to hire in your specialty, it names people it can verify. Entity work and consistent profiles decide whether that name is yours.
Agencies
Your clients are asking about AI visibility. I deliver white label AI SEO under your brand, with reporting your account managers can present, so you sell the capability without building it.
Local Businesses
AI engines answer near me and best in city queries with specific business names. Clean local entities, consistent citations and profile optimization get you named while local competitors ignore all of it.
Enterprise Teams
In house teams that own rankings but have no AI citation program yet. I plug in as the specialist layer: audits, playbooks, training and tracking your team can run at scale.
AI SEO Expert by Country
I work with clients across four markets, and AI search behaves differently in each: different engine adoption, different competition density, different local citation sources. Pick your market:
How an Engagement Works
Discovery call and AI citation audit
We map your market's AI answers: which queries trigger them, which engines matter for your buyers, and who gets cited today. Start smaller with the free AI SEO audit if you want a sample first.
Technical foundation
Schema graph deployed, AI crawler access verified and fixed across every engine's bot, entity signals corrected, and tracking configured before any content work begins.
Content optimization for AI extraction
Money pages restructured into answer ready formats: direct answers, comparison tables, FAQ pairs and sourced claims, prioritized by the query map from the audit.
Distribution and entity building
Brand mentions earned on the platforms engines verify against, profiles and directories made consistent, and engine native surfaces used where they exist.
Ongoing tracking and reporting
Citation share against the baseline as the primary KPI, AI referral traffic and branded search lift alongside it, and priorities reset monthly by what the data shows.
What Clients Say
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Frequently Asked Questions
What is an AI SEO expert and what do they do?
How is AI SEO different from traditional SEO?
Which AI search engines should I optimize for?
How do you track whether AI engines are citing my content?
How long does it take to see results from AI SEO?
Do I still need traditional SEO if I do AI SEO?
Anshul Rana
I am an AI SEO, AEO and GEO specialist with 8+ years of experience helping businesses get found on Google and AI platforms like ChatGPT, Gemini, Claude and Perplexity. Top Rated Plus on Upwork with a 100% Job Success Score, 1,000+ websites optimized, working with clients across the US, the UK, Australia and India. I run The Digital Geek for agency level engagements.
Go Deeper on AI SEO
Ready to own your citation share?
Every AI answer in your market cites somebody. Start with an audit or a conversation and find out how to make it you.