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AI SEO Tactics by Anshul Rana

Practitioner-led writing on AI SEO, AEO & GEO.

Frameworks, case studies, and audits from 1,000+ sites across India, Australia, the US, and the UK. Built for SEOs, content leads, and founders who need their pages cited by ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews.

Latest
GEO · Entity SEO
LLMs Don't Read Link Graphs. They Read Sentences.
Brand mentions outperform backlinks 3:1 for AI citations. The industry has the result. Almost nobody has the mechanism. New research from Ahrefs (75,000 brands) and Muck Rack (1M+ AI citations) explains why tokenization, co-occurrence, and entity disambiguation make hyperlinks invisible to LLMs, and why one descriptor sentence outweighs ten generic backlinks.
May 21, 2026 · 11 min read

All Articles

16 posts
AEO & Content Strategy
Search Intent Beats Word Count: The New SEO Reality
For two decades, SEO playbooks pushed one cheat code: write longer. That cheat code is now actively hurting you. New research across 1 million AI citations shows query intent (not industry, model, or domain authority) is the strongest predictor of which pages get cited.
May 8, 2026 · 9 min Read
AEO Case Study
GSC Regex for AEO: Mining Long-Tail Questions to Win AI Visibility
A 60-day case study on using Google Search Console regex to find hidden long-tail question queries and turn impressions into AI citations across ChatGPT, Perplexity, and Google AI Overviews.
May 2, 2026 · 14 min Read
AI Marketing
AI Digital Marketing Updates April 2026: Everything That Changed
A comprehensive recap of every meaningful AI search and marketing update from April 2026, with the implications for SEO, AEO, and GEO strategy.
Apr 28, 2026 Read
AI Workflows
How I Built a Voice-First Podcast Using NotebookLM
An end-to-end workflow for turning written research into a voice-first podcast using NotebookLM, with the prompts, edits, and distribution decisions that mattered.
Apr 23, 2026 Read
Industry
Top AI SEO Experts in India
A vetted, editorially curated list of practitioners pushing AI SEO forward in India, with the criteria used to evaluate them and what to look for when hiring.
Apr 21, 2026 Read
Claude SEO
Claude SEO: How This AI Tool Is Changing SEO in 2026
How Claude's retrieval and citation behaviour reshapes content strategy in 2026, with side-by-side comparisons against ChatGPT and Perplexity for SEO research workflows.
Apr 20, 2026 Read
Brand SEO
Brand Mention Tools: An SEO Guide
A practical guide to brand mention tracking tools that matter for SEO and AI citation monitoring, with criteria for choosing the right one for your stack.
Apr 9, 2026 Read
AI Search
Is Bing the Underdog Powering AI SEO?
Why Bing's index has become foundational to ChatGPT and Copilot citations, and what that means for sites still treating Bing as an afterthought.
Apr 9, 2026 Read
Technical SEO
What is LLMs.txt? An SEO Guide
A grounded look at the LLMs.txt proposal, what it actually does, who supports it, and whether it deserves a slot in your technical SEO checklist right now.
Apr 7, 2026 Read
AEO
How to Get Your Brand Mentioned by ChatGPT
The actual signals ChatGPT uses to surface and cite brands, with the on-page, off-page, and entity work that moves the needle in 30 to 60 days.
Apr 7, 2026 Read
AEO
AEO Audit Checklist for AI Search Visibility
A line-by-line checklist for auditing pages for Answer Engine Optimization, covering structure, schema, entity clarity, and citation extractability.
Apr 7, 2026 Read
Schema
Schema Markup for Local Business: A Complete Guide
A comprehensive walkthrough of LocalBusiness schema with copy-paste templates, common mistakes, and the trust signals that drive AI citations for local sites.
Apr 7, 2026 Read
Career
How I Got Top Rated Plus on Upwork
The exact positioning, pitching, and delivery patterns that earned Top Rated Plus status on Upwork, with what I would do differently starting over today.
Apr 7, 2026 Read
AEO Foundations
What is Answer Engine Optimization (AEO)?
A foundational explainer on AEO covering what it is, why it matters in 2026, how it differs from classic SEO, and the structural patterns that make pages citation-ready.
Apr 1, 2026 Read
LLM Visibility
How to Optimize Your Website for LLM Visibility
A focused playbook on getting your site cited by LLMs, covering technical hygiene, content structure, entity signals, and off-page citation patterns.
Mar 25, 2026 Read
SEO / AEO / GEO
SEO vs AEO vs GEO: What Is the Difference and Which One Do You Need?
Three disciplines, three different goals, one shared foundation. A clear breakdown of where each fits and how to sequence them in your strategy.
Mar 18, 2026 Read

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